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Tuesday, July 9, 2024

Legacy Plan vs. 360MatchPro [Why Your Team Should Upgrade]


Observe: This information incorporates an evaluation of Double the Donation’s Legacy Plan vs. 360MatchPro supposed for current customers of Double the Donation’s Legacy Plan.

When you’re thinking about getting began with 360MatchPro and don’t have already got an account, click on right here to get a demo of our best-in-class matching reward automation platform.

Our Legacy Plan customers are a few of Double the Donation’s most loyal and devoted clients. At one level, our embedded plugin instrument was thought of groundbreaking expertise. Over time, we’ve labored to develop and finetune our software program, and 360MatchPro was born.

As our focus continues to maneuver solely towards creating one of the best automation answer we will inside 360MatchPro, nevertheless, we don’t need our current Legacy Plan accounts to get left behind.

That’s why we suggest that each one Legacy Plan customers make the swap to 360MatchPro.

On this information, we’ll focus on the transition as we undergo the next subjects:

Able to study extra in regards to the widespread benefits of Double the Donation’s 360MatchPro⁠—and the way your staff can profit from a subscription improve?

Let’s dive in with the fundamentals.

Does Double the Donation nonetheless provide the Legacy Plan?

Beforehand often known as the “Premium Plan,” Double the Donation’s Legacy Plan was discontinued in October 2021. Although no new subscriptions have been bought after this date, organizations already utilizing the instrument are nonetheless in a position to leverage the plugin of their fundraising efforts in the interim.

Rather a lot went into the choice to sundown the Legacy Plan providing. Key reasonings included a widening hole between the outcomes produced by the Legacy Plan and 360MatchPro, in addition to a want to shift our focus to modern automation by way of the latter platform.

This brings us to the subsequent query…

What’s 360MatchPro?

360MatchPro is Double the Donation’s flagship product⁠—a whole matching reward automation answer. This platform incorporates the matching reward plugin instrument generally related to the Legacy Plan however goes a number of steps additional to establish and pursue matching presents.

Particularly, 360MatchPro incorporates:

  • A multi-faceted strategy to uncovering match-eligible donors;
  • Well timed and personalised follow-up e-mail cadences;
  • Full branding and personalization choices;
  • Optimized knowledge reporting and synchronization.

Legacy Plan vs. 360MatchPro software overview

With 360MatchPro, extra matching presents are pushed to completion, leading to substantial company and total fundraising income development for its customers. And all the course of is automated for nonprofits and their donors, producing an optimized matching reward expertise for everybody concerned⁠.

This offers organizations with extra time to commit to essentially the most profitable alternatives with out worrying about potential matches slipping by way of the cracks.

Key Variations | Legacy Plan vs. 360MatchPro

360MatchPro contains every thing supplied by Double the Donation’s Legacy Plan, plus modern new options that carry nonprofit and academic fundraising to new heights.

Key Function Legacy Plan 360MatchPro
Hosted Matching Reward Web page
Matching Reward Plugin
Excessive-Degree Abstract Statistics
Fundraising Platform Integrations
Automated E mail Streams
Matching Reward Auto-Submission
Detailed Analytics Dashboard
CSV Information Import
Firm Exclusions
Superior Customization Settings

Further variations between the 2 subscription plans embody…

Matching Presents Throughout the Donation Course of

As an alternative of taking a passive strategy to matching reward promotions, corresponding to with the Legacy Plan, 360MatchPro integrates gift-matching immediately inside the donation expertise itself.

Particularly, the automation system empowers fundraisers to ⁠—

1. Accumulate donor employment data inside the donation kind with an embedded firm search instrument.

Bonus: Donors who know their presents shall be matched usually tend to enhance the dimensions of their contribution—leading to a 51% enhance in common reward quantity when matching presents are talked about.

360MatchPro sample donation page

2. Present employer-specific matching reward pointers and types from our complete matching reward database immediately on the donation thank-you display screen.

This catches donors at their highest degree of engagement the place they’re most certainly to pursue actionable subsequent steps outlined on the web page.

360MatchPro sample confirmation screen

This technique makes essentially the most of donor engagement at its highest degree⁠—whereas people are actively giving to help your trigger⁠—basically incorporating matching presents as a direct extension of the preliminary donation expertise.

Automated and Personalized Comply with-Up Emails

Primarily based on the knowledge collected through the giving course of, 360MatchPro routinely triages donors primarily based on probably match eligibility and triggers focused follow-ups accordingly.

These post-transaction e-mail communications present personalised program particulars and subsequent steps⁠. This usually contains minimal and most donation quantities, qualifying nonprofits and workers, submission deadlines, direct hyperlinks to on-line request types, and extra.

Right here’s an instance of what a company’s match emails may seem like:

360MatchPro sample matching gift email

Automated matching reward outreach is an effective way to remind donors of their match eligibility, encourage them to take the subsequent steps, and information them by way of the method. To not point out, it offers a simple manner for donors to replace their request standing so your staff can higher monitor matches to completion and extra precisely forecast incoming income.

70+ Fundraising Software program Integrations

One other elementary benefit of 360MatchPro is that it integrates immediately with almost all the hottest donation instruments, CRMs, and peer-to-peer fundraising platforms on the market. This makes it simpler than ever for nonprofits and academic establishments to include matching presents in each part of the fundraising course of.

Legacy Plan vs. 360MatchPro - the latter integrates with 70+ fundraising platforms

And if we don’t already combine along with your favourite giving answer? Don’t fear⁠—we’re creating new partnerships each day. To not point out, there’s nonetheless loads you are able to do with 360MatchPro, even with out a local integration along with your fundraising software program.

Unique Matching Reward Auto-Submission Performance

In case your staff is in search of modern methods to streamline the matching reward expertise on your donors, auto-submission is the brand new characteristic you’re in search of.

By enabling matching reward auto-submission performance, solely out there by way of Double the Donation’s 360MatchPro in partnership with company giving software program suppliers, matching has by no means been simpler.

Legacy Plan vs. 360MatchPro - the latter offers matching gift auto-submission

Now, donors employed by choose collaborating firms can submit their matching presents immediately from their favourite organizations’ affirmation screens. From there, 360MatchPro handles the documentation behind the scenes, offering firms with the knowledge they should evaluate, approve, and pay out match requests.

This breakthrough course of removes among the most typical roadblocks to matching reward completion, making company matching extra accessible than ever earlier than. Your donors will thanks, and also you’ll have the extra match income to again it up, significantly as we proceed to roll out the performance for extra donors and employers.

Elevated Matching Reward Conversion Charges

Extra company matches are submitted and obtained by donors and organizations using 360MatchPro than every other matching reward answer—together with Double the Donation’s Legacy Plan.

As supporters stroll by way of the preliminary donation and subsequent matching reward processes, 360MatchPro is thought for driving people additional down the respective funnels. All in all, customers see extra particular person donation income along with elevated matching reward success.

Take a look at the detailed findings beneath in a visible depiction of Double the Donation’s Legacy Plan vs. 360MatchPro:

Legacy Plan vs. 360MatchPro Conversion Funnel Comparison

Extra In-Depth Information Reporting

Although the Legacy Plan offers entry to birds-eye view statistics, corresponding to the highest firms searched in a company’s matching reward plugin, 360MatchPro brings the scope of matching reward knowledge reporting to a brand new, complete degree.

Pictured in a pattern dashboard beneath, 360MatchPro empowers fundraisers with good insights into their present matching reward efforts in addition to profitable alternatives for increasing initiatives.

Legacy Plan vs. 360MatchPro in terms of data reporting

This 360-degree view contains analytics corresponding to:

  • Whole income, quantity, and proportion of donations marked as match-eligible
  • Whole income, quantity, and proportion of matching presents submitted
  • Whole income, quantity, and proportion of verified matches obtained
  • E mail supply, open, and click on charges

Plus, you may sync your knowledge—donation information, using firms, match statuses, and so on.—again to your donor administration system to get essentially the most out of the knowledge you’ve uncovered.

Insights From Orgs That Upgraded From Legacy Plan to 360MatchPro

Don’t simply take our phrase for it! Take a look at these findings from a current evaluation of fundraising organizations that made the swap:

  • Over 26 million people work for firms with matching reward applications⁠—and 5-15% of particular person contributions are marked as match-eligible.
  • With out automation, greater than 78% of donors are unaware if their firm presents an identical reward program. A further 16% know their firm has a program however lack data concerning eligibility standards and submission processes.
  • Shifting from the Legacy Plan to 360MatchPro permits customers to proactively promote matching presents, leading to almost 10% of a company’s presents being matched yearly.
  • Shoppers that improve from the Legacy Plan to 360MatchPro establish 4-5x extra match-eligible donors by streamlining matching presents into the donation move.
  • Upgrading to 360MatchPro from the Legacy Plan leads to a median of 35-50% development in match income within the first yr.
  • 360MatchPro’s automated matching reward emails boast a 51% open charge, which is roughly 2x the common nonprofit e-mail open charge.
  • E mail area screening, which is one element of 360MatchPro’s identification course of for match-eligible donations, may end up in a 1% enhance in complete income for nonprofits.

360MatchPro brings matching reward alternatives on to your donors, funneling in company income that had beforehand been slipping by way of your fingertips. And greater than 70% of the biggest nonprofits are already using the answer!

Improve Your Account to 360MatchPro

Able to improve your account? It’s simple!

To improve your subscription from the Legacy Plan to 360MatchPro, please submit a help ticket. You’ll wish to embody the next data to streamline the method:

  • The username or main e-mail deal with on file. (When you don’t have this data, please present the title of your group so we will find your account)
  • A request stating, “Please improve my account from the Legacy Plan to 360MatchPro.”
  • A sign that you simply perceive there shall be a prorated cost to improve.

From there, we’ll course of the request, following up through e-mail and connecting you with an Account Govt. Our staff will work to suit your group with the fitting plan on your wants. Then, we’ll get you up and operating with 360MatchPro as quickly as attainable.

You’ll be matching extra presents than ever very quickly. And you’ll sit again and watch it occur⁠—whereas attending to extra urgent mission issues⁠. That’s due to the magic of automation!

Upgrade from the Legacy Plan to 360MatchPro today.

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