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Wednesday, June 26, 2024

Fundraising Kick: Do not Develop Weary


This situation of the weekly Fundraising Kick appears to have come on the good time for subscribers. So I’m sharing it right here as nicely.

Fundraising Kick teaching emails are written for busy nonprofit CEOs and my personal teaching purchasers. The aim is to remind individuals who have full schedules to maintain engaged on main presents each week. Because it’s written for CEOs, I discuss with calling “5 – 10” donors. Clearly, in case your job is devoted to fundraising, you’ll be calling extra folks than that every week!


Good morning, Kickers!

As you attain out to your 5 – 10 main reward prospects this week, it’s possible that they’re the identical 5 – 10 you tried to contact final week. Or the week earlier than that.

Don’t develop weary in calling.

We actually want to protect our minds throughout this “in between” time. You may end up pondering “They don’t need to hear from me” or “I’m most likely bugging them.”

You don’t know that.

The one approach should you’re bugging a donor is once they inform you.

Most of our donors are extraordinarily busy folks. Beneficiant, however extraordinarily busy. So your constant, dependable makes an attempt to contact them are literally a service. You are attempting to assist them do one other beneficial factor with their money and time.

So maintain at it. Don’t succumb to the sensation of “I’ll wait till September.” One factor we discovered from final yr is that donors give when requested. Donors gave generously even in what we’d come to see because the sluggish occasions of the calendar.

So be inspired. Your calls this week matter.

You’ve been Kicked!

Marc


If you happen to’d like to enroll in these weekly Fundraising Kick teaching emails, go to https://fundraisingcoach.com/fundraisingkick/

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